MySpace Gears up for More Music with Transmissions

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December 10, 2007
By Raju Shanbhag
TMCnet Contributing Editor

In effort to distinguish itself amongst the competition, social networking website MySpace (News - Alert) has introduced a suite of services and initiatives as part of MySpace Music 2.0.

The company has introduced Transmissions, which features video of participating artists in the MySpace studios, performing select songs and conducting interviews. MySpace has the exclusive rights to stream of both these events.

MySpace VP of marketing and content Josh Brooks said in a Reuters report, “Whether it's a widget or a click through (to another site), as long as it's easy to use, I don't think anybody is going to complain. At a time when people are trying to figure out what the secret sauce is to break bands, giving people a taste of the music is needed. They need it, and want it before they make a commitment. So I don't think free streaming is an issue.”

MySpace traffic has been mostly promotional until now as the company has been pressured by artists and companies to enable users to buy songs through MySpace.

Links will be provided to the users to buy the music of the all featured Transmissions artists.

The first artist to be featured on this program is James Blunt, who recorded new versions of five previously released songs for the site. Fans can watch the video and buy the complete exclusive bundle or stream individual tracks the same sales widget from digital music provider Lala.

The company is also looking to enter into more partnerships for ad revenue-sharing with different labels.

MySpace and Sony BMG have already entered into such deals for streaming music videos and some audio tracks. But there is a roadblock asUniversal Music Group ( News - Alert) (UMG), has introduced a new policy limiting full-song streaming on the site. The company is reportedly concerned that unlimited, free on-demand streaming of full songs online will substitute for users buying the track or the album.

Raju Shanbhag is a contributing editor for TMCnet. To see more of his articles, please visit his columnist page.

Hotter graphics

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Hot GRaphics

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Hackers Sneak Tricks Into MySpace Band Pages

Several band profiles on MySpace have been hacked to serve up some nasty tricks, according to security vendor FaceTime Communications.

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Several band profiles on MySpace have been hacked to serve up some nasty tricks, according to security vendor FaceTime Communications.

The bands' MySpace pages have a transparent overlay that, when clicked, either links to a Web site that tries to start downloading malware disguised as a media codec or attempts to exploit a browser security flaw, said Chris Boyd, security research manager with FaceTime.

When a cursor passes over part of the overlay, the IP (Internet Protocol) address for a Web server in China is shown in some browsers. However, the fake media codec site is hosted in Russia, Boyd said. He posted screenshots of the problem on his blog Wednesday.

At some point, the log-in details for the bands' pages must have been obtained, likely through a phishing attack, Boyd said.

"So far, I think we've seen around seven or eight music bands hacked -- not a huge number as it seems to be pretty fresh," Boyd said.

But if the hackers have the bands' log-in details, they can send bulletins to users who have joined the site as friends. Those bulletins are used to attract more people into visiting the infected pages and potentially downloading the malware. That could ramp up infection levels, Boyd said.

"It's a great hook for a malware writer to tap into," Boyd said.

MySpace officials could not immediately be reached for comment. Boyd said the company has been notified by FaceTime via e-mail.

Rumor: MySpace About to Join Google's OpenSocial Network

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It's been quite the week for beating press releases to the punch. Silicon Alley Insider is reporting that Google's much-hyped Open Social project is preparing to announce a new partner -- MySpace.

If the rumor has legs, then this could mean that Facebook's platform may be on the verge of seeing some serious competition. MySpace already has more active subscribers than Facebook, and a partnership of this size could tip the balance for developers looking to get their apps in front of the largest audience with the smallest development time.

The real question is whether or not this rumor actually has legs. After tapping a reliable source close to the Open Social project we were told that it "has a lot of legs." But if it's true, will it change anything that's going on with the platform MySpace said it was working on at the Web 2.0 Summit? More as it develops later on today!

123Network brings to you the LARGEST gallery of PARIS HILTON

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Two more Alternative to mGinger, adMAD.Mobi, Sms2india

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Seems the mobile world is getting a clean new revolution. More websites have come up for the mGinger & adMAD.Mobi concept. So more for us if at all this thing has to get a huge success. So friends here are two more of from this upcoming breed.



mGarlic
mGarlic.com pays you to read ads on your cellphone! These ads are only about your interests. Not only that, you get to decide when you want these ads.
Check it out and sign up here................



m-earn
How do you like the idea of getting paid to receive SMS? m-earn promises you just that ! These messages would only contain offers and discounts based on your own interests. You also get to decide the number of ads you receive and their delivery times! There is no limit to what you can earn by referring your friends and relatives. Your mobile can now easily pay its own bills !
Check out and sign up here................



Hope these ventures earn us and them a good amount of money. I wonder if companies will be willing to advertise on this medium. Hope they don't bleed out sooner. What do you think? Whatever be it. We have some option to earn a small penny somewhere in the future.

Also read related article @ 123Mobiles here.